wnzhang/rtb-papers resource
A collection of research and survey papers of real-time bidding (RTB) based display advertising techniques. observed · 2026-08-28
Health v2 · maintenance only
32/100
- Activity 0
- Release rhythm 35
- Longevity 100
Flags: no_releases no_license
How is this computed?
round(0.45*activity + 0.35*rhythm + 0.20*longevity); archived -> min(score, 10) — computed 2026-09-03. Adoption (stars, forks) is never an input.
- gap_med: n/a
- age_days: 3928
- days_rel: n/a
- days_push: 621
- n_releases_24m: 0
Adoption not part of the score
3690 stars · 935 forks observed · 2026-08-28
What it is AI-extracted, prompt v1, taxonomy v1, 2026-08-29, confidence not recorded
A curated collection of research and survey papers on real-time bidding (RTB) based display advertising techniques, maintained by Weinan Zhang. It organizes papers by topic including books, tutorials, surveys, and demand-side platform techniques such as CTR/CVR estimation.
Use cases
- find research papers on real-time bidding advertising
- survey the state of the art in RTB display advertising
- learn about CTR and CVR prediction techniques
- find tutorials on computational advertising
- research bid optimization methods
- get reading material for ad tech research
When to choose
- you are a researcher or student studying real-time bidding or computational advertising
- you need a curated bibliography of RTB papers organized by topic
- you want to catch up on survey papers and tutorials in display advertising
When to avoid
- you need runnable software or code implementations rather than papers
- you need production ad-serving or bidding infrastructure
- you need peer-reviewed literature search beyond what this curated list covers
Facets
learning-resource · maturity active
documentation machine-learning data-science e-commerce awesome-list papers real-time-bidding computational-advertising display-advertising ctr-prediction survey web-server
1 source
- readme: https://github.com/wnzhang/rtb-papers · fetched 2026-08-28 · ba1f4d2a17f5
Member repositories
| Repository | Role | Health v2 |
|---|---|---|
| wnzhang/rtb-papers | main | 32 |
For agents
markdown · JSON · MCP: product_card(name="wnzhang/rtb-papers")
Data as of 2026-08-30T08:39:29.467469+00:00 · Report a problem