{"adoption": {"forks": 539, "observed_at": "2026-08-28T04:09:26.674524+00:00", "stars": 5637}, "canonical_url": "https://ross.abutalabs.com/products/startup-marketing-checklist", "card": {"archived": false, "artifact_type": "learning-resource", "description": "A checklist of tactics for marketing your startup.", "domain": ["developer-tools", "education"], "enriched": true, "function": ["documentation", "developer-tools"], "health_score": 20, "homepage": "https://draft.dev/learn/marketing-checklist", "language": null, "license": null, "license_family": "other", "maturity": "maintenance", "member_repos": ["draftdev/startup-marketing-checklist"], "name": "draftdev/startup-marketing-checklist", "platform": ["cross-platform"], "pushed_at": "2021-11-08T11:21:11+00:00", "repo": "draftdev/startup-marketing-checklist", "stars": 5637, "tags": ["marketing", "checklist", "startups", "growth-marketing", "side-projects", "non-code", "automation"], "topics": ["marketing", "automation", "tools", "startups"], "urls": [], "use_cases": ["find marketing tactics for my new startup", "checklist for promoting a side project", "pre-launch marketing plan ideas", "cheap growth marketing strategies for founders", "track which marketing tactics I have tried", "competitor and customer research checklist"], "what_it_is": "A free, open-source, chronologically ordered checklist of marketing tactics for startups and side projects. It is a markdown document meant to be copied or forked and tracked as founders execute marketing ideas.", "when_to_avoid": ["you need marketing automation software or tooling rather than advice", "you want an executable application or service", "you need a maintained product with ongoing updates and support"], "when_to_choose": ["you are a founder or indie hacker with little marketing experience", "you want a free, evergreen list of marketing ideas to work through", "you want a simple markdown checklist you can customize and track"]}, "data_as_of": "2026-08-30T08:39:29.467469+00:00", "members": [{"path": "/products/startup-marketing-checklist", "repo": "draftdev/startup-marketing-checklist", "role": "main", "score": 32}], "provenance": {"archived": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "artifact_type": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "description": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "domain": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "enriched": {"inputs": [], "kind": "computed", "method": "enrichment_status"}, "function": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "health_score": {"inputs": ["days_since_push", "days_since_release", "archived"], "kind": "computed", "method": "health_v1"}, "homepage": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "language": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "license": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "license_family": {"inputs": ["license"], "kind": "computed", "method": "license_family"}, "maturity": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "member_repos": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "name": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "platform": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "pushed_at": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "repo": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "stars": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "tags": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "topics": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "urls": {"kind": "observed", "observed_at": "2026-08-28T04:09:26.674524+00:00", "source": "github"}, "use_cases": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "what_it_is": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "when_to_avoid": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}, "when_to_choose": {"confidence": null, "enriched_at": "2026-08-29T17:55:19.087915+00:00", "kind": "inferred", "prompt_version": 1, "sources": [{"content_hash": "13c7c140cc797aacef71a4d9f221c51844f6eda85f2838605bf020f2b50dec64", "fetched_at": "2026-08-28T04:09:26.674524+00:00", "kind": "readme", "missing": false, "url": "https://github.com/draftdev/startup-marketing-checklist"}, {"content_hash": "77987ae66ed0e583af56b95975be7486aa795dee60300135400b767f90919e72", "fetched_at": "2026-08-29T08:50:12.359404+00:00", "kind": "homepage", "missing": false, "url": "https://draft.dev/learn/marketing-checklist"}, {"content_hash": "a8621eb64a01ece70777d06cdc7d3ea1ca9535790fb5e73a63931a713d1c5742", "fetched_at": "2026-08-29T08:50:12.368535+00:00", "kind": "site_page", "missing": false, "url": "https://draft.dev/about"}], "taxonomy_version": 1}}, "score": {"components": {"activity": 0, "longevity": 100, "rhythm": 35}, "computed_at": "2026-09-02T17:46:02.011165+00:00", "flags": ["no_releases", "no_license"], "formula": "round(0.45*activity + 0.35*rhythm + 0.20*longevity); archived -> min(score, 10)", "inputs": {"age_days": 3322, "days_push": 1759, "days_rel": null, "gap_med": null, "n_releases_24m": 0}, "score": 32, "version": 2}, "staleness": {"enrichment_outdated": false, "low_confidence": false, "scrape_days": 9, "stale_scrape": false}}