snowplow/snowplow
The leader in Customer Data Infrastructure observed · 2026-08-28
Health v2 · maintenance only
63/100
- Activity 89
- Release rhythm 8
- Longevity 100
How is this computed?
round(0.45*activity + 0.35*rhythm + 0.20*longevity); archived -> min(score, 10) — computed 2026-09-02. Adoption (stars, forks) is never an input.
- gap_med: n/a
- age_days: 5298
- days_rel: n/a
- days_push: 68
- n_releases_24m: 0
Adoption not part of the score
7029 stars · 1172 forks observed · 2026-08-28
What it is AI-extracted, prompt v1, taxonomy v1, 2026-08-29, confidence not recorded
Snowplow is a Customer Data Infrastructure platform that collects, validates, enriches, and streams event-level behavioral data from web, mobile, and server-side sources to warehouses, lakes, and AI systems in real time. It is built as a 'glass-box' pipeline of Scala applications (collector, enrichers, loaders) deployable on cloud infrastructure, with 25+ tracker SDKs and schema-based data governance.
Use cases
- collect behavioral event data from web and mobile apps
- build a self-hosted product analytics pipeline
- stream validated clickstream data to a data warehouse
- feed real-time customer context to AI agents
- track server-side events like orders and API calls
- enforce data quality with schema-validated tracking plans
- load events into Delta or Iceberg lake tables
When to choose
- you need granular, schema-validated event-level data you fully own
- you want to self-host a scalable behavioral data pipeline processing billions of events
- you need real-time behavioral context for personalization, fraud detection, or agentic AI
- you want to avoid black-box analytics vendors and vendor-locked schemas
When to avoid
- you need a simple plug-and-play analytics tool with a hosted dashboard
- you cannot accept the Snowplow Limited Use License restricting commercial/competitive use of post-2024 versions
- you lack the engineering resources to operate a multi-component streaming pipeline
- your event volume is small and a lightweight tracker or SaaS analytics tool suffices
Facets
service · maturity stable
analytics etl streaming data-science web-scraping monitoring analytics big-data artificial-intelligence e-commerce self-hosted cloud self-hosted jvm customer-data-infrastructure behavioral-analytics event-tracking event-pipeline schema-validation product-analytics marketing-analytics cdp scala limited-use-license data-engineering real-time docker web-server kubernetes
9 sources
- readme: https://github.com/snowplow/snowplow · fetched 2026-08-28 · 85e3bf624ca2
- homepage: https://snowplow.io · fetched 2026-08-29 · a3d15387cb19
- site_page: https://docs.snowplow.io/docs/api-reference/loaders-storage-targets/lake-loader · fetched 2026-08-29 · aa6283840908
- site_page: https://docs.snowplow.io/docs/sources/web-trackers · fetched 2026-08-29 · f7ead41711c9
- site_page: https://snowplow.io/pricing · fetched 2026-08-29 · 6cbf97e689bd
- site_page: https://snowplow.io/integrations-catalog?integrations-sub-categories=select-all · fetched 2026-08-29 · 2427a3fc3028
- site_page: https://snowplow.io/integrations-catalog · fetched 2026-08-29 · 2427a3fc3028
- site_page: https://snowplow.io/integrations-catalog?integrations-sub-categories=agent-frameworks%7Cbatch-model-syncing%7Creal-time-ml-inference · fetched 2026-08-29 · 2427a3fc3028
- site_page: https://snowplow.io/integrations-catalog?integrations-sub-categories=select-all-destinations · fetched 2026-08-29 · 2427a3fc3028
Member repositories
| Repository | Role | Health v2 |
|---|---|---|
| snowplow/snowplow | main | 63 |
For agents
markdown · JSON · MCP: product_card(name="snowplow/snowplow")
Data as of 2026-08-30T08:39:29.467469+00:00 · Report a problem