# eliasdabbas/advertools

advertools - online marketing productivity and analysis tools

Repository: https://github.com/eliasdabbas/advertools
Canonical: https://ross.abutalabs.com/products/advertools
Homepage: https://advertools.readthedocs.io
Language: Python
License: MIT
License Family: permissive
Topics: marketing, advertising, adwords, python, digital-marketing, online-marketing, keywords, search-engine-marketing, twitter-api, search-engine-optimization, seo, serp, social-media, youtube, robots-txt, scrapy, seo-crawler, log-analysis, google-ads, logfile-parser
Last push: 2026-06-30T15:06:49+00:00

## Health v2 (maintenance only)
Score: 73/100 (v2, computed 2026-09-02T17:46:02.011165+00:00)
- activity 90, release rhythm 35, longevity 100
- inputs: {"age_days": 3398, "days_push": 64, "days_rel": null, "gap_med": null, "n_releases_24m": 0}
- flags: no_releases
- formula: round(0.45*activity + 0.35*rhythm + 0.20*longevity); archived -> min(score, 10)

## Adoption (not part of the score)
Stars 1446, forks 247 (observed 2026-08-28T04:04:45.321821+00:00)

## What it is
advertools is a Python library of productivity and analysis tools for online/digital marketing, built as a set of independent, composable functions following the UNIX philosophy. It covers SEO crawling, SERP analytics, keyword generation, log file parsing, robots.txt testing, sitemap handling, and social media data extraction.

## Use cases
- generate thousands of keywords for a Google Ads campaign
- crawl a website for SEO analysis
- parse web server log files for SEO insights
- check which URLs are blocked by robots.txt
- download and parse XML sitemaps
- extract hashtags and mentions from social media text
- analyze search engine results pages (SERPs)
- split and analyze ad text and URLs

## When to choose
- you're a digital marketer or SEO analyst working in Python
- you need to scale keyword generation or SEM campaign management
- you want to combine crawling, log analysis, and SERP data in one toolkit
- you prefer simple, composable functions over heavy frameworks

## When to avoid
- you need a full marketing automation platform with a UI
- you're not comfortable with Python or command-line workflows
- you need real-time ad bidding or campaign execution features

## Facets
- artifact type: library
- maturity: active
- function: web-scraping, parser, data-science, analytics, developer-tools
- domain: analytics, data-science, social-media
- platform: python, cli
- tags: seo, sem, digital-marketing, google-ads, serp-analysis, log-analysis, sitemap, robots-txt, keyword-generation, twitter-api, youtube-data, search, automation, marketing

## Member repositories
- eliasdabbas/advertools (main) score 73

## Provenance
- Observed fields: from GitHub, fetched 2026-08-28T04:04:45.321821+00:00.
- Health v2: computed from the inputs above; adoption is never an input.
- Inferred fields (summary, facets, guidance): AI-extracted, prompt v1, taxonomy v1, on 2026-08-30T04:36:09.895496+00:00, confidence not recorded.
  - readme: https://github.com/eliasdabbas/advertools (fetched 2026-08-28T04:04:45.321821+00:00, sha 4094acd2f68f)
  - registry_pypi: https://pypi.org/pypi/advertools/json (fetched 2026-08-29T11:46:26.027780+00:00, sha f7b7a9b11d7e)
- Data as of 2026-08-30T08:39:29.467469+00:00.